New Season Treatment Center is expanding its reach to rural and underserved communities with the launch of its third mobile opioid treatment unit, further expanding access to care across Midcoast Maine, including Rockland and Brunswick. 

As part of its growing mobile network, the Rockland unit will bring vital Medication-Assisted Treatment (MAT) services and telehealth counseling directly to patients across Midcoast Maine.

Set to begin operations Fall 2025, the Rockland-based mobile unit will function as an extension of the Rockland Treatment Center, significantly reducing transportation and access barriers for patients in need. This launch follows successful deployments in Portland, Oregon, and Greensboro, North Carolina, underscoring New Season’s commitment to improving access to high-quality, community-based care nationwide.

“Bringing our mobile treatment model to Maine allows us to serve individuals who have limited or no access to opioid use disorder care,” Mike Garone, Senior Vice President of Business Development, said. “This region has a real and urgent need, and our team is ready to meet that need head on.”

The Rockland unit will feature two dosing windows for efficient daily medication administration and will offer virtual counseling to support a comprehensive treatment experience.

Jim Shaheen, CEO of New Season Treatment Center, emphasized the importance of this expansion. “Our mobile program is designed to meet patients where they are—physically and emotionally. Brunswick is the next step in our mission to remove barriers and deliver treatment to communities that have long been underserved.”

By deploying mobile units in high-need regions like Midcoast Maine, New Season continues to lead the way in innovative, patient-centered addiction care.

Ribbon-Cutting Ceremony Invitation

📅 Thursday, October 23, 2025
🕚 11:30 a.m. – 1:00 p.m.
📍 New Season Treatment Center – 166 New County Road, Rockland, ME 04841

JOIN US AS WE CELEBRATE THE LAUNCH OF OUR THIRD MOBILE MEDICATION TREATMENT UNIT.

This exciting new initiative marks a significant step forward in our mission to increase access to opioid addiction treatment within our community by reducing barriers to life-saving care.

✅ Refreshments provided
✅ Tours of the new mobile unit available

We welcome community partners, healthcare professionals, and local leaders to join us for this important milestone.

For more information about the Rockland mobile unit or to learn more about New Season’s services, please contact our Community Relations Team at Community.Relations@cmglp.com.

ABOUT NEW SEASON TREATMENT CENTER

New Season Treatment Center is a leading provider of comprehensive medication-assisted treatment for opioid use disorder. With a network of centers dedicated to providing compassionate care and support, New Season is committed to helping individuals and communities overcome addiction and achieve lasting recovery.

MEDIA CONTACT

Kristen McCullough

KAMCOM Media

Kristen@KAMCOMmedia.com

www.KAMCOMmedia.com